



These are my costume design for the boy band group, the theme of the costume follows the trend of the visual kei look. The purpose to why I have chosen to design their image with the visual kei look is because it is a unique look in Europe, which helps them stand out from the other boy band group (unique selling point). The visual kei look is originated from East Asia ie: Japan, Korea, Taiwan etc.. From this costume design it could also help the band build a even broader/wider fan base to attract audience from East of Asia. The style was inspired by many famous bands from Japan, for example The Gazette, Nightmare etc. In addition a good example of a youtube fame named Beki became famous in Japan for cos playing in Japanese style and anime character. (scouted by a Japanese manager named Satoshi)
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